4 Ways To Attract New Clients

By Vik Naidu

Blog Post (4)
  • 1. Invest in search engine optimisation

    If you want your firm to surface in Google search results you need to invest in a solid search engine optimisation (SEO) strategy. Getting an expert to help you set up your website and develop a long-term SEO and content strategy will ensure you continue to rank well.

    2. Increase referrals and recommendations

    These days, you’re not just limited to regular conversations. Ask your reliable clients to leave a positive review on Facebook or Google. Not only will this help with your ranking, but it builds trust and credibility with potential clients.

    3. Listen to your Target Market

    Understanding more about who they are, what business they do and what they need most, will help you present the right solution. Once you understand more about your potential client, you can work on targeting them through traditional media, such as television or radio, or new media, like digital advertising or social campaigns.

    4. Stand out from the Crowd

    If your firm can differentiate itself from the competition, your clients will have a reason to choose you. If you’re answering a problem that no one else is, or offering a skill set or service that you know your target market wants or needs, you are sure to attract new clients.

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Adarsh Dutt
Strategic Business Accountant
I am highly passionate about helping small business owners save more time and money through automating lazy accounting tasks using cloud-based accounting technologies so you can spend time with your family, fulfil your passions and do the things you love!

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