Case Study: Jumping Jacks

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    Overview

    Jumping Jacks are one of the most prominent and visually appealing jumping castle services company around. The problem is their inability to stand out from the crowd and get their name out to customers.

    About

    Client Name: Jack Guliacko
    Industry: Jumping Castles, Entertainment
    Location: Sydney NSW
    Size: 1- 10 Staff

    Jumping Jacks is a small business that has been in operation for 16 months generating a rather large following. However, since it is a family business the whole family runs everything inside and out with the sole purpose of providing fun and an entertainment service for people within the community.

    “I’m passionate about providing people with a service that provides happiness and I want to scale the happiness nationally”

    How has your project helped the client?

    SEO Improvement

    0 %

    SEO Ranking

    Top 0

    Satisfaction

    0 %

    Services Leveraged

    0

    The Challenge

    Jackie was almost about to give up on his website and gain exposure on online platforms because he was receiving no traction nor real traffic from the internet. The business was not a large business but rather very small and got off the ground and running purely based on word of mouth and referrals. However, this could not encompass Jackie’s dream of going national. The main challenge was getting their website and name in the first few searches on Google and standing out from the competition.

    The Approach

    We took a very proactive approach as business coaches to help optimise Jackie’s business website so that the SEO was ranking in the top 5 in searches linking with their website. We leveraged cloud-based systems and website portals that facilitated increasing the optimisation level of keywords so Google searches were in alignment with the website’s growth strategies.

    "SEO Optimisation is one of the fastest growing techniques to help your business stand out in the modern society."

    The Results

    Finding the pearl

    Helping Jackie with SEO optimisation throughout his business and his website was actually able to fully enhance the capacity and ability of their website. We spent an abundance of time researching and showering competitor websites to see the verbiage used in order to increase the SEO when the business name was searched.

    After identifying trends in the words and language we coached Jackie to be able to grow his business so we can help his vision of bringing the business national. The website started to gain more traction and increased traffic coming through the business.

    TIME
    100%
    MONEY
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    SECURITY
    100%
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    Article written by:

    Adarsh Dutt

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